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Ever wondered how much money YouTubers earn per view or per subscriber? Whether you’re a content creator or planning to start a YouTube channel, understanding how YouTube revenue works is crucial. The YouTube Revenue Calculator is a helpful tool that gives creators an estimate of how much they can earn based on their video views, subscribers, and engagement metrics.
In this in-depth guide, we’ll explain how YouTube revenue is calculated, what factors affect it, and how you can maximise your earnings, especially in India, where the creator economy is growing rapidly.
What is YouTube Revenue?

YouTube revenue refers to the income a creator earns from their YouTube channel. This income can come from:
- AdSense Ads (display, overlay, skippable video ads)
- Channel memberships
- Super Chats & Super Stickers
- Merchandise shelf
- YouTube Premium revenue
- Brand collaborations and sponsorships
How Does YouTube Revenue Work?
YouTube revenue primarily comes from Google AdSense, where advertisers pay to show ads on your videos. Creators earn based on:
- CPM (Cost Per Mille) – Revenue per 1,000 ad views
- CPC (Cost Per Click) – Revenue per click on ads
- Engagement Rate – Likes, comments, watch time
- Viewer Demographics – Earnings vary by country
High-income countries like the USA, UK, and Canada have higher CPMs than India. However, India still offers great potential due to the high volume of views.
How to Use a YouTube Revenue Calculator

A YouTube Revenue Calculator helps you estimate your potential earnings. Here’s how you can use it:
- Enter estimated views per video/month.
- Enter estimated CPM or let it auto-calculate (varies ₹15–₹150 for India).
- View estimated monthly or annual income.
Most calculators also let you estimate based on:
- Subscriber count
- Daily/Monthly views
- Average watch time
Tools like Social Blade, Noxinfluencer, and Influencer Marketing Hub offer free calculators.
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Factors That Affect YouTube Revenue
Several factors influence how much you earn:
1. Video Views
More views = more ads shown = more revenue.
2. Audience Location
- USA: ₹500–₹1,000 CPM
- India: ₹15–₹150 CPM
3. Content Category
- Finance, Tech, Education = higher CPM
- Vlogs, Entertainment = lower CPM
4. Video Length
- Videos longer than 8 minutes allow multiple ad breaks = higher revenue.
5. Subscriber Engagement
More likes, comments, shares = better ranking = more views.
6. YouTube Premium Users
Creators earn a share from YouTube Premium subscriptions when premium users watch their content.
ALSO READ – How Much is 1000 Views on YouTube Money in India Worth? (2025)
YouTube Revenue Estimation in India
Here’s an example to help you understand:
Views per Month | Avg CPM (₹50) | Est. Monthly Earnings |
100,000 views | ₹50 | ₹5,000 |
500,000 views | ₹50 | ₹25,000 |
1 million views | ₹50 | ₹50,000 |
Note: CPM is dynamic and can range from ₹15 to ₹150 based on your niche, season, and audience.
Tips to Maximise YouTube Revenue
- Focus on niches with higher CPM, like finance, tech, health, and education
- Create longer videos (8+ minutes) to insert multiple ads
- Improve thumbnail & title to increase click-through rate
- Encourage engagement (likes, comments, shares)
- Collaborate with brands for sponsorship deals
- Upload consistently to build a loyal subscriber base
ALSO READ – 1000 Free YouTube Subscribers Instantly: Is It Possible?
Key Takeaways
- YouTube revenue depends on CPM, views, watch time, and audience.
- A YouTube Revenue Calculator helps estimate earnings.
- Creators in India can earn ₹15–₹150 per 1,000 views.
- More views and longer watch time = more money.
- Use tools and strategies to increase your CPM and viewership.
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Conclusion
With the rise of digital content in India, YouTube has become a full-time career option for many. While it may take time to build an audience, understanding how YouTube revenue works helps you plan and grow smarter. Using tools like the YouTube Revenue Calculator gives you the confidence and clarity to pursue content creation professionally. Start small, stay consistent, and let your passion pay you back!
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Frequently Asked Questions (FAQs)
₹15 to ₹150 depending on your content niche and audience location.
CPM stands for Cost Per Mille – the amount paid per 1,000 ad views.
Yes, YouTube income is considered business income and is taxable under the Income Tax Act.
Indirectly. More subscribers can mean more views and consistent engagement.
No, you need to apply and get accepted into the YouTube Partner Program.
1,000 subscribers + 4,000 watch hours in the past 12 months.
Earnings are not based on subscribers, but more on views and engagement.
No. Using copyrighted music can lead to demonetization or revenue going to the music owner.
Finance, Business, Technology, and Education have the highest CPMs.
Yes, but monetisation is lower than long-form content; YouTube has a Shorts Fund and an ad revenue sharing program for Shorts creators.