5 Viral Video Formats That Still Work in 2025

These proven formats are STILL pulling millions—copy them before the next creator does.

1. “Day in the Life” POV

Whether barista or coder, real-life POVs still captivate like crazy.

2. 15-Second “Hook & Reveal”

Start with suspense, reveal fast. Still unbeatable for short-form virality.

3. AI Voiceover Explainers

Use AI voices with captions for facts, hacks, or drama, engagement stays sky-high.

4. Reaction & Duet Videos

Reactions to trends, fails, or hot takes still crush, people love authenticity.

5. Glowing Up a Past Fail

“Here’s what went wrong, and how I fixed it”, viewers love a comeback.

From Spark to Reality: 5 Simple Steps to Execute Your Ideas

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