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In today’s digital age, building a YouTube channel can be both exciting and challenging. For new creators or businesses testing the waters, subscriber count visibility can be a source of pressure or distraction. Whether you’re just starting or trying to maintain a certain image, learning how to hide subscribers on YouTube can give you time and space to grow confidently.
In this guide, we’ll walk you through the exact steps to hide your subscriber count, along with the pros and cons of doing so. Let’s dive in.
Why Hide Your Subscriber Count?

Here are the most common reasons why creators and brands in India and globally choose to hide their subscribers:
Avoid Judgment:
People often equate a low subscriber count with low-quality content, even if your videos are great.
Build Authority:
Brands, especially in industries like finance, education, or consulting, may hide subscribers while establishing credibility through high-value content instead.
Reduce Pressure:
Creators feel less pressure and comparison when growth is not publicly visible.
Test Different Content Styles:
Experiment freely without worrying about what your current audience may think.
ALSO READ – Top 10 Indian YouTubers with the Most Subscribers (2025)
Step-by-Step Guide: How to Hide Subscribers on YouTube
Here is the complete process to hide your subscriber count on YouTube, accessible from both desktop and mobile browsers the (YouTube app currently doesn’t support this feature):
From Desktop:
- Log in to your YouTube account.
- Click on your profile icon (top right corner) → Go to YouTube Studio.
- In the left menu, click Settings (bottom left corner).
- Go to Channel → Click on the Advanced Settings tab.
- Scroll to the “Subscriber count” section.
- Uncheck the box next to “Display the number of people subscribed to my channel.”
- Click Save.
From Mobile Browser:
- Open YouTube.com on Chrome or Safari (not the app).
- Enable Desktop Site mode from the browser menu.
- Follow the same steps as above using desktop view.
Will Hiding Subscribers Affect My Channel Growth?
Not directly. YouTube’s algorithm does not penalise channels for hiding subscriber count. However, keep in mind:
- Viewers may be less likely to trust channels without visible numbers.
- Brands considering collaborations might request analytics directly.
- It’s important to balance growth strategy with transparency and authenticity.
Examples from India
- New EdTech channels often hide subscriber counts while building an authority through informative content.
- Small business owners, especially in fashion or handmade crafts, prefer focusing on product quality and community engagement rather than numbers initially.
- A few popular Indian creators, like Stock Market trainers or motivational speakers, have used this strategy during their early stages.
ALSO READ – What is YouTube Income per 1000 Views? YouTube Monetization & Earnings Explained
Pros and Cons of Hiding Subscriber Count

Advantages:
- Reduces pressure and judgment
- Helps build an unbiased audience
- Encourages focus on content, not numbers
- Useful for businesses entering YouTube without prior social proof
Disadvantages:
- It might reduce viewer trust
- May affect potential brand collaborations
- It could be seen as a lack of transparency
Key Takeaways
- You can easily hide your subscriber count from YouTube Studio settings.
- Hidden subscriber counts do not affect channel performance or monetisation.
- Many small YouTubers and businesses prefer hiding it to focus on content quality.
- Hiding subscribers is reversible anytime.
Transparency might be preferred by viewers, so consider your brand goals.
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Conclusion
Hiding your subscriber count is a personal and strategic decision. Whether you’re a budding YouTuber in India or a business exploring video content, this feature gives you flexibility and control. Just ensure you’re compensating with great content, consistent uploads, and community engagement to grow your channel authentically.
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Frequently Asked Questions (FAQs)
1. Can I hide my subscribers on the YouTube app?
- No. You must use a desktop or mobile browser in desktop mode.
2. Will hiding my subscribers affect monetisation?
- No, YouTube monetisation is based on actual numbers, not whether they’re public.
3. Can I still see my subscriber count?
- Yes, you can view it privately in YouTube Studio analytics.
4. Can I hide my subscribers temporarily?
- Yes. You can hide and unhide your subscriber count anytime.
5. Will hiding my subscribers reduce views?
- Not directly. But audience trust might drop if they can’t see your numbers.
6. Do big YouTubers hide their subscribers?
- Rarely. Most established creators show subscribers for credibility.
7. Will my old subscribers know I’ve hidden the count?
- Not unless they specifically notice it’s missing.
8. Can brands collaborate with me if I hide subscribers?
- Yes, but they may ask for private analytics access.
9. Will I still appear in search and recommendations?
- Yes. Subscriber visibility does not affect discoverability.
10. Can people still subscribe if my count is hidden?
- Yes, people can subscribe and get notifications as usual.