Table of contents
- Who is the Astrotalk Founder, Puneet Gupta?
- Meet Anmol Jain: Co-Founder & CBO of Astrotalk
- The Birth of Astrotalk: A Breakup That Sparked a Business
- Major Milestones in Astrotalk’s Journey
- Strategies That Powered Astrotalk’s Growth
- Challenges Faced & Overcome
- Vision, Impact & Future Goals
- Conclusion
- Frequently Asked Questions (FAQs)
Astrotalk has become India’s most trusted digital astrology platform — but behind this ₹282 crore empire is a story filled with emotion, vision, and innovation. The journey of Puneet Gupta, the Astrotalk founder, from heartbreak to building a business with over 4 crore+ users, is nothing short of extraordinary. Alongside him, Anmol Jain, the Co-founder and CBO, has played a critical role in scaling the business with strategic precision.
Who is the Astrotalk Founder, Puneet Gupta?
Puneet was a non-believer in astrology — until a breakup in 2015 made him consult an astrologer. That interaction not only helped him heal but also sparked the idea of creating a tech-based astrology platform.
“I never imagined a heartbreak would lead me to create something so meaningful for millions.” — Puneet Gupta
Meet Anmol Jain: Co-Founder & CBO of Astrotalk
Anmol Jain joined Astrotalk as Co-Founder and Chief Business Officer (CBO) in 2021, bringing strategic direction and scaling expertise to the startup.
Anmol Jain At a Glance
Key Contributions by Anmol Jain:
- Helped scale revenue from ₹50 Cr to ₹282 Cr+ in 2 years.
- Launched data-driven matchmaking and predictive tools.
- Built robust customer retention strategies with loyalty programs.
- Optimised astrologer onboarding and service quality metrics.
- Opened new global markets for Astrotalk in the US, UK & Middle East.
The Birth of Astrotalk: A Breakup That Sparked a Business
- In 2015, Puneet experienced a difficult breakup.
- A friend urged him to talk to an astrologer.
- Despite being sceptical, Puneet had a life-changing experience.
- Two years later, in 2017, he launched Astrotalk with a vision to digitise astrology with transparency and trust.
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Major Milestones in Astrotalk’s Journey
| Year | Milestone |
|---|---|
| 2017 | Astrotalk launched with a basic astrologer listing |
| 2019 | Crossed ₹10 Cr in annual revenue |
| 2020 | App crossed 1 crore+ downloads |
| 2021 | Anmol Jain joined as CBO, revenue scaled rapidly |
| 2023 | Revenue reached ₹282 Cr, with 13,000+ astrologers onboard |
| 2024 | Plans announced for global expansion & IPO readiness |
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Strategies That Powered Astrotalk’s Growth
✅ Product Innovation
- Live Video Consultations
- Astrologer Ratings & Background Checks
- AI-based Horoscope Matching
✅ Business Scaling
- Introduced subscription models
- Built an in-app wallet for seamless transactions
✅ Content Marketing
- Used YouTube, Instagram Reels & Podcasts to educate and attract users
- Built a strong SEO-first blog answering astrology queries
✅ Trust Building
- Only verified astrologers after background checks
- Transparent pricing and user reviews
Challenges Faced & Overcome
| Challenge | How They Overcame It |
|---|---|
| Trust issues in online astrology | Implemented strict astrologer verification |
| High customer churn | Built loyalty programs, better UI/UX |
| Tech scalability | Migrated to cloud architecture with load balancing |
| Social stigma | Educated users through storytelling and real cases |
ALSO READ | The Acko Founder Story: How Varun Dua Built India’s First Digital Insurer
Vision, Impact & Future Goals
Astrotalk’s Vision:
“To make astrology accessible, transparent and personalised through the power of technology.”
Impact:
- Helped over 30 million users find guidance.
- Created job opportunities for over 13,000 astrologers.
- Became a trusted name in the Indian spiritual tech ecosystem.
Future Goals:
- Expand to 10+ global markets
- Integrate AI-based astrology reports
- IPO listing by 2026
- Launch a spiritual marketplace with pujas, gemstones, and rituals
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Conclusion
The journey of Puneet Gupta and Anmol Jain is a story of resilience, vision, execution, and innovation. From heartbreak to building a ₹282 crore company, the Astrotalk founder team has transformed a centuries-old belief system into a modern, digital-first business model. With transparency, technology, and trust at its core, Astrotalk is not just a brand; it’s a movement.
Frequently Asked Questions (FAQs)
1. Who is the founder of Astrotalk?
Puneet Gupta is the founder and CEO of Astrotalk.
2. Who is Anmol Jain in Astrotalk?
Anmol Jain is the Co-founder and Chief Business Officer (CBO) of Astrotalk.
3. What inspired Puneet Gupta to start Astrotalk?
A breakup and a surprising astrological prediction motivated him.
4. How does Astrotalk verify astrologers?
Through background checks, user ratings, and internal audits.
5. What is Astrotalk’s revenue?
As of 2023, it crossed ₹282 crore annually.
6. Is Astrotalk available internationally?
Yes, they are expanding to the US, UK, and the Middle East.
7. How many astrologers are on Astrotalk?
Over 13,000 verified astrologers.
8. What services does Astrotalk offer?
Live chat, calls, video consultations, kundli matching, and horoscopes.
9. Does Astrotalk use AI?
Yes, for horoscope generation and user recommendations.
10. What’s next for Astrotalk?
Global expansion, AI integration, and a spiritual marketplace.
